Q: Hey Mark, what do you think it takes to be a great personal trainer?
A: In one word…. Gratitude.
It’s gratitude that opens your heart, inspires the mind and brings enthusiasm to the body.
Have you ever received a service where the person was truly grateful for giving the service? Did they need a fancy website? Marketing brochure? The best education?
No. They had something about them, an X-factor. Something that no amount of money can buy… Gratitude.
When you inner most dominate thought is about serving and helping people you will become a great trainer. WHY? Because you will travel whatever distance and pay whatever price to improve, not ‘just’ for you and the paycheck you might receive, but also for the people you serve. You owe it to them and you’re grateful that you get to impart what you know to help make their life a little better from having met you.
If you ask me what the best marketing, sales and business strategy is, it’s gratitude. Its something you can’t fake no matter how hard you try.
The best thing about gratitude is; when you give it, it comes back ten-fold.
When you are truly grateful for the opportunity to serve and train clients, you WILL figure out the rest. That I am sure of because there is nothing else you would rather do and there is no place you would rather be.
Gratitude is the only perspective of mind that allows your vocation to be your vacation.
Mark Ottobre
Owner and director of Enterprise Fitness
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