Melbourne's Leading & Most In-Demand Personal Training Studio

Unveiling Why Personal Trainers Fail Their Clients

Life has a peculiar way of challenging our perspectives. We often find ourselves caught in the grip of an all-or-none mentality, where success seems elusive, and failure looms like a shadow. It’s a mindset that promises everything but often delivers nothing.

Yet, we persist. We throw ourselves wholeheartedly into pursuing one goal after another, giving each endeavour our utmost dedication. After all, giving it our best shot is the only way to truly succeed, or so we believe. But when it comes to our health, this all-or-none approach falls short.

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Unlike the temporary goals we set for specific events or photo shoots, maintaining health and fitness is not a one-time achievement. It’s not a quick fix or an isolated milestone. Instead, it is an ongoing journey that requires the accumulation of habits, behaviors, and skills, gradually guiding us toward a new and sustainable lifestyle. Health, in its essence, is far from an all-or-none situation.

Creating long-term change is a complex process, one that encompasses various shades of grey. It is not a binary switch that can be flipped on and off at will. Change can occur in an instant, like a snap of your fingers, but the path leading up to that change can be a lengthy one, filled with twists and turns.

In this insightful episode of The Enterprise Fitness Podcast, we are joined by Senior Coaches Matt and Ari. Together, we embark on a profound exploration of a topic often overlooked: why do personal training clients sometimes fail?

The discussion revolves around crucial aspects that influence success on the journey to better health:

  1. Compliance: Staying committed to the recommended guidelines and protocols.
  2. Sustainability: Building habits and routines that can be maintained over the long haul.
  3. Breaking habits: Overcoming deeply ingrained behaviors that hinder progress.
  4. Life’s interruptions: Navigating unexpected challenges and disruptions on the path to change.
  5. Managing expectations: Striking a balance between ambitious goals and realistic outcomes.
  6. Coaching behaviors: Understanding the role of the coach in empowering clients to succeed.
  7. Creating resourceful clients: Shifting the focus from simply providing a plan to fostering self-sufficiency.
  8. The psychology of change: Exploring the intricate workings of the human mind during transformation.
  9. Principles vs. techniques: Identifying the core principles that underpin success, rather than relying solely on specific techniques.

This episode of the podcast promises to captivate and resonate with you on a deeper level. It marks a shift in focus from the conventional topics of diet and exercise to the emotional aspect of change and the acknowledgment of failure as an essential part of the journey.

By embracing this multifaceted perspective, we can liberate ourselves from the constraints of all-or-none thinking. We can recognize that change is not a linear progression but a collection of experiences, lessons, and adaptations. It requires patience, resilience, and self-compassion.

So, let us abandon the notion of absolutes and embrace the richness of the in-between. Let us appreciate the process of transformation, with all its intricacies and complexities. And in doing so, let us discover a newfound sense of empowerment, where failure becomes a stepping stone toward growth and success.

Tune in to this enlightening episode of The Enterprise Fitness Podcast, and embark on a journey of self-discovery that transcends the boundaries of traditional fitness discourse. Open your mind to the power of understanding, and embrace the transformative nature of change.

Want more of our philosophies and systems? Grab a copy of our book, The Enterprise Diet:

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ABout the author

My name is Mark Ottobre and I’ve been a personal trainer for almost 20 years.

Over that time, I’ve built my own PT studio, Enterprise Fitness using my in-the-trenches knowledge and experience. I’ve authored a book on training and nutrition. I’ve competed in Strongman and bodybuilding and helped 10,000 clients transform their bodies. When I’m not congratulating my team on transforming another client’s life, I’m teaching our methods to trainers and clients alike on my YouTube channel and podcast.

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Privacy Policy

Enterprise Fitness – Data collection and privacy policy
Thank you for visiting Enterprise Fitness, located in Richmond, Victoria.
We respect and protect the privacy of our website users and clients.
We act in accordance the Privacy Act 1988 (Cth).
This policy tells you how we collect and use information.

Data Collection

We only collect the Personal Information or additional information necessary to provide the service or goods you require. “Personal Information” means any information from which your identity is known or can be reasonably ascertained.


We do not collect Personal Information about you when you visit our website.
You can use the website without telling us who you are or revealing other Personal Information.

If you send us a contact or feedback form we will collect Personal Information. If you contact us we will collect the email address you nominate and any other identifying information you provide, such as a name or phone number. You consent to us contacting you by providing that Personal Information.


We also collect Personal Information about you when you commence training with us as a client or when you make a purchase through our website. This may include additional information about you, such as your training history, health etc.

When we collect Personal Information or additional information we will treat it in accordance with our privacy policy.

Privacy policy

Access to your Personal Information or additional information is restricted to staff who need it to provide benefits or services to you.

We train our staff about the importance of confidentiality and maintaining the privacy and security of your information.

We do not share Personal Information with other entities unless you request us to, we ask you first or required by law to share.

We may share anonymised data, such as your server location, with other entities.

We collect this data by using Cookies (which are small files that are stored on your computer or mobile device). We use Cookies to record how many times you have visited our website and which parts of our website you have visited. Cookies can be used to provide you with information that you are interested in. By using our website, you consent to the processing of data about you by Google in the the way described in Google’s Privacy Policy.

If you ask us about an issue that needs to be dealt with by another entity, we will treat your Personal Information confidentially and request any other entity to do the same. We are not responsible for what other entities do however.

How we deal with complaints and requests

You may request access to Personal Information about you that we hold. You may ask us to correct your Personal Information if it is not accurate, up-to-date or incomplete.

You may make a complaint about our handling of your Personal Information.

To protect your privacy, we will require evidence of your identity before we can give you access to information about you or change it.

You can contact us by email, or send your request or complaint to the postal address below. We undertake to respond within 30 days.

If the request or complaint will take longer to resolve, we will provide you with a date by which we expect to respond.

Contact us
Privacy Manager
Enterprise Fitness
381 Swan Street
Richmond Victoria 3121

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